Ecommerce Marketing Basics: Selling in Your Online Store
Know your customer
What do they want?
When do they buy?
Where are they from?
What keywords do they use to search online for what they want?
SEO is great but you’ll need more
Use Social Media Intelligently
Shopify partners with Facebook Messenger to benefit small businesses and consumers
The e-commerce platform, which provides online retailers with software to help create their own online store, will integrate into Messenger. Shopify’s retail clients can create a Messenger profile and then provide live customer service, send order …